Digital Marketing in 2020-2021
There aren’t many good things to remember 2020 by, so let’s try to focus on some of the things that …
Before founding nekuda I was a copywriter, Photoshop editor, a content manager and an affiliate marketer in pre-Google search engines. While working with the Israeli yellow pages and during his affiliate marketing phase I discovered search engine marketing. By the time Google took over online search and the term SEO was coined, I was already hooked.
In my 20 years’ experience in the search marketing industry, I have planned and built search engines, optimized and promoted websites for both local and global search engines; managed the internet arenas of Zap Group (the local version of Yellow Pages), and was a VP manager at InterLogic, an international gaming company.
Senior consultant, researcher, digital solutions developer and provider at the Israel-based international digital marketing agency. Specializing in search-engine marketing, social media marketing technologies and trends, focused on performance and results.
Search marketing responsibility for various in house Internet ventures and client consulting.
I live in Binyamina. In my position as a CEO of nekuda, I am responsible for managing large-scale digital projects for various companies, startups, non-profits and government organizations. I am also an online marketing consultant for companies and startups, a member of advisory boards in several organizations and a recurring speaker and presenter in industry events and summits including GoMobile, SMX Israel, TNW, Israel Digital, Sphinconn, Amsterdam CAC, Affilicon and more.
Read The Blog
There aren’t many good things to remember 2020 by, so let’s try to focus on some of the things that …
Originally published on July 2019, based on a talk at DMIEXPO 2019, updated on November 2020. If you’ve lived …
14 years after the launch of Google Webmaster Central, Google announced rebranding it as Google Search Central. All Google Webmaster …
I’m happy to announce that I will be of the judging panel for the MENA 2020 Search Awards, the biggest …
When Apple is looking for search engineers, updating information about its web crawler (Applebot) and even offering users an alternative …
Search engine optimization (SEO) is the most cost-effect way to improve the online presence of businesses and organizations. SEO becomes …